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What if all she needed was access?

The Her Footprint Fund exists to remove the barriers standing between beauty professionals and the businesses they’re meant to build. We believe talent isn’t the issue — access is.

Nominate a Beauty Pro

What if all she needed was access?

The Her Footprint Fund exists to remove the barriers standing between beauty professionals and the businesses they’re meant to build. We believe talent isn’t the issue — access is.

Nominate a Beauty Pro

Why the HER Footprint Fund™ Exists

In an industry full of hustle culture and empty promises, too many beauty professionals are trying to build successful businesses without real access, strategy, or support.

We believe that when you fund her vision, you fuel a movement.


The Her Footprint Fund is our answer. It’s more than financial support. It’s a declaration that she deserves a seat at the table — even if no one ever held the door open.

Because a woman who’s given the tools to lead her business well doesn’t just change her income — she changes her life, her family, and her future.

We fund purpose-ready women. Not just dreamers.

The Her Footprint Fund was built for emerging and existing beautypreneurs who are serious about building something real. This is for the woman who’s ready to implement, not just absorb.

She’s done with survival mode and finally ready to scale with support.

Whether she’s pivoting, growing, or just needs her first real opportunity, we’re here to meet her where she is — and walk with her as she steps into what’s next.

Because we believe when the right woman is given the right resources, she doesn't just grow — she leaves a mark.

We fund purpose-ready women. Not just dreamers.

The Her Footprint Fund was built for emerging and existing beautypreneurs who are serious about building something real. This is for the woman who’s ready to implement, not just absorb.

She’s done with survival mode and finally ready to scale with support.

Whether she’s pivoting, growing, or just needs her first real opportunity, we’re here to meet her where she is — and walk with her as she steps into what’s next.

Because we believe when the right woman is given the right resources, she doesn't just grow — she leaves a mark.

Introducing the

HER Legacy Fellowship


A full-ride experience for beauty entrepreneurs in growth mode.
(Valued at $985+)

Introducing the

HER Legacy Fellowship


A full-ride experience for beauty entrepreneurs in growth mode.
(Valued at $985+)

This exclusive opportunity includes:

  • 3 Months of HER Footprint Academy Access

  •  A Kick-off Orientation Call with Founder Benita Davis

  • Bi-weekly live business therapy + strategy calls

  •  Access to every digital resource + bonus

  •  A $300 Ad Stipend to amplify your visibility

  •  Private Accountability Group for high-level support

This isn’t about hustling harder — it’s about finally building a business that aligns with your purpose, protects your energy, and positions you for long-term success.

✨ Legacy over hustle
✨ Peace over pressure
✨ Purpose over perfection 

You don’t need to do more — you need the right blueprint and the right support.

That’s what we’re here for.

We’re looking for the woman who’s ready — not just waiting.


Steps:

01. 

Apply or get nominated

Use the waitlist or nomination link to tell us about your vision.

02. 

Selection + Review

We carefully select recipients based on clarity, alignment, readiness, and commitment.

03. 

Onboarding + Mentorship

Once chosen, you’ll join the Academy, meet your mentor, and begin building your footprint.

We’re looking for the woman who’s ready — not just waiting.


Steps:

01. 

Apply or get nominated

Use the waitlist or nomination link to tell us about your vision.

02. 

Selection + Review

We carefully select recipients based on clarity, alignment, readiness, and commitment.

03. 

Onboarding + Mentorship

Once chosen, you’ll join the Academy, meet your mentor, and begin building your footprint.

From the Founder

“I created this fund for the version of me who had the talent, but not the tools. The drive, but not the direction. My own journey taught me that access changes everything. This fund is a commitment to ensure that the next generation of beauty professionals doesn't just survive — they scale.”

— Benita Davis

Founder of Her Footprint Academy™

From the Founder

“I created this fund for the version of me who had the talent, but not the tools. The drive, but not the direction. My own journey taught me that access changes everything. This fund is a commitment to ensure that the next generation of beauty professionals doesn't just survive — they scale.”

— Benita Davis

Founder of Her Footprint Academy™

Nominate someone you believe in —

or join the waitlist yourself.

Whether you’re applying or honoring a fellow pro, you’re activating a footprint that deserves to be seen.

Join the Waitlist
Nominate a Beauty Pro